Mario Testino. In Your Face by Mario Testino

While the series appears to reference the tradition of ethnographic photography, Testino has captured several stories within each photograph. The gallery will present, for the first time in Europe, Alta Moda – literally “high fashion” in Spanish – a series of portraits of Peruvians wearing traditional and festive attire from the mountainous region of Cusco. This is why, a Testino portrait will always remain unmistakable. His sense of fashion has transformed many of his portraits into icons. Anyone whom he photographs embodies the spirit of the moment. He captures the interplay of mass media, celebrity, and glamour like no other, and offers a new understanding of the aesthetic of fashion photography. Each of his images creates a world of elegance, beauty, style, and at the same time irreverence, and contradiction. With Extremes, Mario Testino captivates the viewer with the extraordinary plurality of his work. In the babel of styles and trends, Testino invented a new language which translates the meaning of the term «fashion» from one country to the next, from one decade to the next. Travelling around the world, he sharpened his eyes creating his own aesthetic.

Mario Testino built his career on discovery and transformation, constantly redefining the boundaries of fashion photography. Two bodies of work will be presented: Extremes, an unprecedented edit of iconic Testino images, including never before exhibited works, and his latest acclaimed series Alta Moda. Yvon Lambert is pleased to announce its first solo show of influential photographer Mario Testino, which will be held at the gallery in Paris from June 6th to July 24th 2014.

Mario Testino. In Your Face by Mario Testino